The Forged Flare® Story

Building a brand from the ground up. Six years of designing, building, learning, and growing.

The Beginning

Forged Flare® began in 2020, in the middle of a pandemic, with an idea and a willingness to figure things out as we went. My husband, Chris, and I wanted to create something meaningful together, combining my background in design, technology, and e-commerce with our shared love of making things. What started as a creative experiment quickly grew into something much bigger — a brand, a business, and one of the greatest learning experiences of my career.

From the very beginning, I built with one question in mind: How can we continue to make this better?

Building Forged Flare® meant building far more than a collection of products. I had to create the brand, design the products, build the technology, learn the legal and operational side of running a business, find and connect with customers, and continually adapt as we grew. Here's a look behind the scenes at some of the many pieces that brought it all together.